Admissions Writing Experts

Gurufi was founded in 2008 by a group of Yale graduate students to help applicants improve their writing and support them through their college and university admissions processes. Our team has over 40 years of essay editing and admissions support experience, having revised well over 11,000 essays in the process. We are excited to bring our experience to bear to improve your writing and admissions positioning.

Quality

At Gurufi, we bring the expertise of elite academic backgrounds and professional writing experience to every essay we revise. We combine technical precision with a deep understanding of what applicants face. In this way, we transform your ideas into compelling, polished narratives that stand out in a competitive admissions landscape.

Integrity

We help clients use writing as a powerful tool for personal expression. That means honoring each writer’s unique voice. We never rely on plagiarized content or AI and our ethical approach ensures your story is authentically yours, just clearer, stronger, and more impactful.

Better Writing

Writing is a process, one that can always be improved through thoughtful practice. Gurufi cultivates better writers by providing insights and guidance that help our clients engage with and improve their own writing process.

About Gurufi

History

Gurufi began in 2008 when a group of Yale graduates set out to help applicants tell their stories with clarity and confidence. Since then, we’ve helped thousands of clients craft powerful admissions essays that resonate with decision-makers across top universities around the world.

Quality

Our team brings deep editorial expertise and academic excellence to every project. With a sharp eye for structure, style, and storytelling, we help transform rough drafts into polished, persuasive essays that reflect each applicant’s unique strengths and potential.

Integrity

We believe the best essays are honest ones. That’s why we never ghostwrite, plagiarize, or use AI tools in our editing. Instead, we work collaboratively to elevate your authentic voice and ensure your writing reflects the best of who you are.

Gurufi Founder

Brian Fobi

Brian Fobi co-founded Gurufi in order to provide clients with admissions assistance that is ethical, true to clients voices, and highly effective. Brian brings 19 years of experience working in the admissions industry. In this time, working both for a university and as an independent consultant, he has developed a nuanced understanding of the admissions process and, by extension, how applicants can best position themselves. He has helped more than 7,000 clients navigate the admissions process, and along the way has recorded a satisfaction rate of over 99%. The reason is simple: he strives to maintain clients’ voices, remain true to their experiences, and reflect their life in the most positive manner possible. Brian has taught writing at Duke, Yale, and Harvard, and has extensive background working with clients of all skill levels, including non-native English speakers.

Education

  • Washington & Lee University:
    B.A. in History
  • Yale University:
    Ph.D. in History
    Master’s in History
  • University of Michigan Law School:
    Juris Doctorate